WITCHCRAFT/BOUTIQUE
No. 01 / Private AI Atelier

Private AI Atelier for Businesses + High-Net-Worth Individuals

We design, deploy, and operate capital-intensive AI systems for operators who refuse the template. Real estate, distressed assets, lending, subscription products, micro-enterprise. Engagements are structured. Appointments are by referral and review. Outcomes are measured in eight figures, not impressions.

Mandate
$1M - $50M
Engagement
90 - 180 Days
Discretion
Absolute
No. 02 / The Practice

What We Do

Six repeatable patterns we deploy for clients. Each one compounds capital, recovers stranded value, or manufactures a new revenue line. The numbers below are not promises. They are the patterns our work follows.

01

Liquidation-Stripping

Buying distressed retail inventory at 40% discount -> Stripping to wholesale channels

Situation
$2M retail inventory stranded in a Chapter 11 estate, mark-down cycle exhausted at 60% off.
Intervention
Bought the lot at 40% of wholesale cost, sorted into 12 SKU bundles, distributed through parallel channels.
Outcome
8-12x MOIC across three rounds, capital recycled in 45 days.
Sector / Consumer Retail
02

NSW SEPP Affordable Housing Bonus

State policy bonus on infill land -> Step-change land uplift

Situation
Three contiguous residential lots zoned R2, total $14M acquisition cost, conventional FSR exhausted.
Intervention
Restructured the scheme under SEPP affordable housing bonus, secured 30% additional FSR through a community housing provider JV.
Outcome
Land uplift of $4-8M per hectare before any construction.
Sector / Real Estate Development
03

Crisis Intervention / Distressed Asset

Receiver-appointed workout -> 90-day resolution

Situation
$22M mixed-use asset in default, senior lender appointed receiver, tenant covenant collapsing.
Intervention
Restructured the senior, subordinated mezz into a JV vehicle, retained the operating tenant with a 36-month rent reduction.
Outcome
90-day resolution, principal preserved, $3.6M advisory and success fee.
Sector / Special Situations
04

AI Companion Subscription

Tiered companion product at $2.5k Halo -> Recurring MRR per cohort

Situation
A solo founder with a working AI companion, zero distribution, no tier architecture, churn at 18%.
Intervention
Built a four-tier subscription stack with a $2.5k/month Halo tier, redesigned onboarding, deployed a referral concierge.
Outcome
$50k MRR per 20 Halo customers, payback inside two months.
Sector / Direct-to-Consumer AI
05

BNPL Underwriting via CDR Cash-Flow

Re-underwrite the borrower, not the bureau -> Step-change rate compression

Situation
A sub-prime BNPL book priced at 24% APR, default probability at 14%, regulator pressure on hardship cases.
Intervention
Rerouted underwriting to Consumer Data Right cash-flow data, rebuilt the risk engine, segmented hardship borrowers.
Outcome
Borrower rate compressed from 24% APR to 8% APR for distressed cohort, default rate halved.
Sector / Consumer Credit
06

Micro-Enterprise ISA

Income-Share Agreement deployed at micro-scale -> Outsized capital efficiency

Situation
$2M earmarked for micro-enterprise lending in a Pacific Island economy, conventional microcredit yields negative real return.
Intervention
Replaced the loan product with an ISA structured to a 6% revenue share, deployed through a single local aggregator.
Outcome
5-10x ROI per dollar deployed, default rate effectively zero.
Sector / Development Finance
07

Industrial Asset Repositioning

Cold-storage asset in a soft submarket -> Last-mile logistics conversion

Situation
$18M cold-storage facility, vacancy at 60%, cap rate at 9%, two competing developments breaking ground within 12 months.
Intervention
Repositioned the asset as a last-mile cold-chain logistics hub for two Tier-1 e-commerce tenants, restructured the lease stack.
Outcome
Asset value reset to $28M, cap rate compressed to 6.5%.
Sector / Industrial Real Estate
08

Family Office Operating Company

Single-family office, fragmented operations -> Consolidated operating company

Situation
$180M single-family office across 14 entities, no consolidated reporting, governance drag of 9% per annum.
Intervention
Consolidated into a single operating company with a holding trust, deployed an AI reporting layer across all entities.
Outcome
Governance cost halved, $2.4M annual recurring saving, reporting cycle from 21 days to 48 hours.
Sector / Wealth Structuring
No. 03 / Appointment

Request an Appointment

Briefs are reviewed weekly. Submissions are read by a partner, not a bot. We respond within five business days with either a meeting slot, a referral, or a decline.

By submitting you consent to a single follow-up contact. No mailing list. No resale.
No. 04 / Routing

How To Reach PBI

04.01

General Enquiries

hecate@witch.codes / enquiries, briefs, partnerships, press
04.02

Reception

02 5300 0006 / Hera . PBI executive reception . vanity 1 800 JESSES
04.03

Direct Line

0451 700 056 / high-money . bulk orders . vanity 1 300 JESSES
04.04

Response Window

14 days / reply window . after-hours routed to Hera